Refers to artists and record labels granting permission for the use of their sound recordings and music videos directly to distributors.

 - Reduce intermediaries, creating clearer agreements and efficient transactions   
 - Simplify rights management

We provide simple and transparent system for clearer understanding of royalty splits and usage rights, as well as tailored licensing terms based on specific needs (e.g., a one-time synchronization fee for an advertisement), by deploying:-

 - Audio content recognition system to identify songs played on radio, TV, or online platforms;

 - Sound recording licensing software calculates usage and royalties with the use of ISRCs / ISWCs; issues  invoices to users; and

 - Membership management software distributes to rightsholders accurately with ISNIs / IPIs)


Artists and labels receive insights/analyses into airplay data: stations, times, and frequencies, sound preferences by audiences, in specific territories, etc. to help labels cultivate fan bases for your artists/labels, etc. apart from identiyng revenue sources and works that generate the most revenues.


How to Get Started:
1. Evaluate Your Catalog: Identify sound recordings you want to license directly;  2. Understand the Legalities: Ensure you have a solid grasp of copyright law and contractual obligations; 3. Negotiate with Confidence: Tailor your licensing agreements to suit your needs and maximize your earnings.

Don't miss this opportunity to enhance your control and profitability! Whether you're looking to license a single track or an entire catalog, Direct Licensing gives you the flexibility to make it happen.



Customer Testimonials



"Partnering with Mali Miliki Institute has transformed the way we manage our rights. Their attention to detail, expertise, and dedication to maximizing every opportunity have set them apart. From radio broadcasting to public performance, their guidance has helped us unlock new revenue streams with confidence."
"–Nana Bachelor"